Relax Gaming grows UK content presence with Ivy Casino

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Relax Gaming has grown its presence in the UK online casino market after partnering with Ivy Casino.

The deal will see Ivy Casino utilise Relax Gaming’s technology platform, Relax Vantage, which the igaming aggregator and supplier says will allow the operator to “swiftly and securely integrate brand-new content onto their lobby”.

Martin Stålros, CEO of Relax Gaming, noted: “Ivy Casino has enjoyed great success since its launch earlier this year and we are absolutely delighted to have played a part in that. We hope that players enjoy the content we’ve proudly been able to put their way.”

Relax Gaming titles such as Money Train, Temple Tumble and Epic Joker are now available on Ivy Casino, as well as releases from Silver Bullet and Powered by Relax aggregation partners.

Mark Good, representing Ivy Casino, said: “Ivy Casino is thrilled to partner with Relax Gaming and add their exceptional portfolio of games. Relax Gaming’s innovative titles and diverse range of content perfectly align with our mission to offer players a premium and engaging gaming experience.

“We’re confident this partnership will be a key driver in attracting and retaining players as Ivy Casino continues to grow in the competitive UK market.”

In October, CasinoBeats spoke with Relax Gaming’s Head of Games Daniel Jonsson, who provided insights into the creative & developmental processes behind its flagship slot title, Ancient Tumble, offering details on the strategic criteria that shaped the slot’s development.