Wazdan is getting ready for summer with the launch of its latest promotional campaign.
Split across three stages throughout the summer months, the campaign will run between 29 June and 13 September, and take advantage of Wazdan’s Mystery Drop and Mystery Drop Multiplier mechanics.
Wazdan has described the campaign as a ‘light, entertaining and easy-to-activate initiative’ that it believes will drive player engagement throughout the summer.
Radka Bacheva, Head of Sales and Business Development at Wazdan, commented: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.
“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”
Wazdan confirmed that it has a number of releases planned in the coming weeks and months, including Mighty Hot: Amazonia launching on 30 June, Magic Fruit$: Cherries arriving on 30 July, and Mighty Crown: Empire of Gold on 6 August.
Wazdan builds on FanDuel deal
Earlier this month, Wazdan extended its partnership with FanDuel Casino in the US by going live with the operator in Pennsylvania.
Initially, FanDuel Casino players in Pennsylvania gained access to 12 Bells and Hot Slot: 777 Crown, with additional releases planned across several phases.
Magdalena Wojdyla, Head of Account Management at Wazdan, said at the time of the announcement: “Launching with FanDuel in Pennsylvania marks another significant step in strengthening our North American footprint and further builds on a successful partnership with one of the industry’s most recognised operators.
“FanDuel’s strong brand, extensive reach and deep understanding of its player base make it an excellent strategic fit for Wazdan. We are delighted to expand our collaboration into another key regulated jurisdiction and look forward to delivering additional content to Pennsylvania players in the months ahead.”