1X2 gains access prominent North American casino market with Ontario licence

The Ontario gaming market gained another supplier this week, as 1X2 Network secured an operating licence form the province’s regulator. 

1X2’s launch in the region will see the release of its 1X2gaming and Iron Dog Studio subsidiaries’ Wolf Strike, Blazing 777s, Battle Maidens, Battle Maidens Cleopatra, Book of Ba’al and Phoenix Inferno titles.

The licence from the Alcohol and Gaming Commission of Ontario marks the supplier’s second entry into a regulated Canadian market, following on from Quebec. 

Rory Kimber, Account Management and Marketing Director at 1X2 Network, said: “Ontario promises to be one of the largest online casino markets in North America, so it made absolute sense for 1X2 Network as a leading provider of premium slot and table game content to enter the province.”

London-based games developer added that market entry in Ontario forms part of its wider growth strategy to expand its suite of slots and table games content outside of European markets. 

The firm’s European operations currently see it hold certifications in the UK, Malta, Gibraltar, the Isle of Man, Sweden, Spain, Italy, Romania and Greece, whilst a Colombian licence also maintains a South American presence. 

An agreement with Quebec’s state lottery and gaming provider was enhanced earlier this year to include 1X2’s Branded Megaways mechanic.

Further plans have been laid out for a future roadmap of new titles designed to ‘appeal to player preferences’ in Canada, with a rollout set to commence shortly. 

“Having gained experience in delivering our games to players in Canada via our partnership with Loto-Québec, we know exactly what it takes to engage, entertain and excite players and the suite of content that we will launch in Ontario has been designed to do just that,” Kimber continued.

“It is great to see that some of the biggest brands in the market are planning to integrate our content into their game lobbies, and we look forward to seeing players in Ontario enjoy the thrilling experience that each title has to offer.”