7777 gaming has secured an African entry as the slot studio agreed to provide titles to Nigerian online casino operator betBonanza.
Praising the nation’s “enthusiastic gaming community”, 7777 gaming will integrate its full roster of slot content into betBonanza’s online casino lobby, with games like Pearl of Egypt Kingdom and Cash 40 Merry Christmas, brought to Nigeria for the first time.
Elena Shaterova, CCO at 7777 gaming, stated: “The integration with betBonanza represents a key strategic move for 7777 gaming, allowing us to further extend our global presence and reach new audiences.
“The Nigerian market, known for its enthusiastic gaming community, presents a tremendous opportunity for the company to showcase our top-tier online casino games.”
The partnership sees 7777 gaming turn its attention away from the European market to access new African audiences, as it followed a recent deal to gain Bulgarian growth with Magicbet.
Commenting on the Nigerian collaboration, Edward Oluigbo, the Commercial Operations and Games of Chance Manager, at betBonanza, added: “We are excited for offering 7777 gaming’s online casino content to all of our players in Nigeria.
“This partnership signifies a shared commitment to providing a safe, entertaining, and rewarding gaming environment for our players on the market.”