BGaming has lauded its custom slots development for casino operators, making them ‘more attractive to players’ based on a case-by-case approach and analysis of the operator’s client base. 

During the process, every custom slot goes through ‘several stages of development’, noted as – learning the audience, thematic characteristics of the casino to full customisation of the game. 

Alexandr Shavel, head of BizDev department at BGaming, remarked: “We adapt the slot for both the casino and its players. The process is very thorough, similar to tailoring a suit to order. But this approach has already shown its effectiveness. 

“The basic slot for every title is a game that has well-thought-out math and is loved by many players. So all the new products might repeat the success. We cooperate with major casinos that have placed branded games by BGaming in their catalogue. Now we aim to extend cooperation with casinos in this direction.”

As a result, it is not just a basic slot with an updated name and logo, it is a completely new product produced with upgraded design, math, features and game settings. BGaming stated that the ‘big advantage’ of the concept is that the process of developing a customer slot takes less time and a smaller budget. 

BGaming has released three custom slots in the past month. Each of them was developed according to the new concept. Bitstarz Billion, released on April 22, is a classic fruit slot with 100 paylines and the custom Wild symbol. The animation and music parts were made exclusively for the slot.

With a 5×4 scheme, the title is said to have a  ‘minimalistic design and lavish features’, the Stake Million slot, released on April 30, has gained the interest of many Stake players. 
Following the retro-style of Pin-Up casino, BGaming paid particular attention to the design of the Pin-Up Million slot.