ELA Games has continued to expand its presence in the Danish online casino market after securing a strategic partnership with the iGaming operator Danske Licens Spil.
Through the agreement, Danske Licens Spil’s online casino platform, Tivoli Casino, will feature titles from ELA Games’ content portfolio, such as Lucky Dwarfs and Madshow Circus.
“Our partnership with Danske Licens Spil enables us to enter the Danish market through the Tivoli Casino brand and highlights our ambitious expansion and sustainable growth,” commented Marharyta Yerina, Managing Director at ELA Games.
“We’re excited to introduce our games to a new target audience, and we hope to create market-specific games that resonate with Danish players to ensure we become a recognisable figure.”
The collaboration with Danske Licens Spil isn’t the only deal ELA Games has in the Danish iGaming market. Last month, the studio agreed to a strategic partnership with casino operator Casino House.
On the Casino House agreement, Yerina said: “This partnership with Casino House is an exciting prospect, as the ELA Games team has made a concerted effort to expand in the Danish region.
“Having our games on the Casino House platform can increase our presence and reach new audiences. We look forward to working with the company and growing together.”
ELA Games holds game supplier licenses with the Malta Gaming Authority, the Swedish gambling authority – Spelinspektionen, the Romanian national gambling office – Oficiul National pentru Jocuri de Noroc, and the Danish gambling authority – Spillemyndigheden.
Yerina was appointed as Managing Director at ELA Games back in April, bringing over 12 years of finance and operations experience to the studio. She has previously worked as Head of Finance and as Chief Financial Officer at Evoplay over the past four years.