ELA Games has broadened its reach in the Greek iGaming market after forming a strategic partnership with Fonbet.
The deal sees the studio build upon its licence with the country’s gambling regulator, the Hellenic Gaming Commission, as the operator’s online casino players in Greece will now have access to select titles from the slots supplier.
Titles from ELA Games such as Piñatas Festival, Flame Fruit Frenzy and Riches Express will be made available for Fonbet players, bringing ‘innovative design and narrative-led entertainment’ to the operator’s casino lobby.
Other titles from the studio that have been popular in the Greek iGaming market include Buffalo Force and Cash of Gods.
Yaroslav Soloshenko, Business Development Team Lead at ELA Games, stated: “Partnering with Fonbet is a brilliant step forward for our brand visibility in Greece.
“The Greek market means a great deal to us and has been a strong focus for our growth strategy recently.”
Diversified slot portfolios were the topic of discussion in a conversation between iGaming Expert and ELA Games last month, as well as session-based curation outperforming “hero games” in mature iGaming markets like Denmark.
Soloshenko continued: “Having our content available on their well-respected platform allows us to showcase the true depth of our portfolio to a dedicated audience.
“We welcome the opportunity to offer players and partners a full, detailed presentation of the immersive mechanics, unique art styles, and gamified features our team puts into every single release.”
In the Greek iGaming market, ELA Games has reported significant growth over the past two quarters, as active users have grown by 86.3% and bet counts have increased by 201.9% in the country.