EveryMatrix has enhanced its US position after agreeing to provide a range of igaming titles to sports betting and casino operator DraftKings.
Utilising its licences in New Jersey, Michigan, West Virginia, Ontario and Connecticut, EveryMatrix will host a plethora of slot content on DraftKings’ online casino lobby with games from in-house studios such as Armadillo Studios.
Erik Nyman, President EveryMatrix Americas, stated: “Integrating our content with market leaders DraftKings is a significant milestone for our US business and we’re delighted to be working with the team there.
“We’re focused on partnering with the leading US operators providing them with our proven iGaming content via SlotMatrix, which unlocks access to the world’s largest games library and game-changing promotional features.
“We are very excited about this strategic partnership and collaboration across North America.”
The deal will be facilitated using the supplier’s igaming content provision service SlotMatrix, which also includes content from third-party partners like BGaming, Hacksaw Gaming and ELK Studios.
The deal will also see Armadillo Studios’ latest slot title, Fairy Fantasy Exotic Wilds, supplied to DraftKings. The studio’s Chief Operating Officer, David Stoveld, recently spoke to SlotBeats about this new release, detailing the inspiration behind the Exotic Wilds mechanic.