EveryMatrix has enhanced its front-end development capabilities through the acquisition of Goma Gaming.
Through the deal, the platform provider is seeking to upscale its front-end development division by adding a team that brings with it 20 years of experience in consumer product design and digital UX experience.
Ebbe Groes, Group CEO & Co-founder of EveryMatrix, commented: “The addition of Goma means we will immediately have more front-end firepower to deploy and deliver to both existing and new sports and casino turnkey customers who require differentiation that moves the dial when it comes to higher retention, engagement, margin and revenues.”
Goma Gaming will continue to work as a standalone unit despite the acquisition, and will sit alongside EveryMatrix’s current front-end division.
According to EveryMatrix, Goma Gaming has already delivered significant results for a number of tier-one operators, driving a 30% margin uplift through generating higher retention and longer engagement.
Andrew Brown, CEO, Goma Gaming, said: “We’ve made great progress developing Goma in the last five years, but joining the EveryMatrix Group now means we have greater resources to rapidly scale our capacity whenever it’s needed and to make an even bigger impact.“