iGP has appointed a new lead for its technology development, naming Cristina Turbatu as its Chief Technology Officer.
Turbatu brings over a decade of technology experience to the iGaming solutions provider, as she has most recently served as CTO for Casumo, and before that at BeyondPlay.
Beyond that, she was Head of Innovation Lab at Playtech and has also been building AI products hands-on and advising operators and startups across the industry.
At iGP, Turbatu will lead the provider’s technology across its platform and aggregator teams.
Commenting on her appointment on LinkedIn, Turbatu said: “Well, it’s official. Really happy to be leading the technology at iGP. The team here is great and there’s a lot of good stuff coming. Thanks everyone for the lovely welcome and Jovana Popovic Canaki.”
Earlier this year, iGP’s Chief Marketing Officer, Michael Baker-Mosley, spoke to iGaming Expert about why it is vital platform providers like iGP set realistic expectations for clients in a bid to avoid ‘overpromising and underdelivering’.
He said: “Realistically, it takes two to three months to get a new platform live, and that would be a good timeline. But some people tell operators four weeks and we know about deals that we’ve lost, they’ve gone live a year later.
“If you want to offer real powerful gaming experiences, it takes time. We talk about it a lot in B2B, but less so in B2C. Increasingly, we have a homogenised product where operators are competing on experience, not on product.”
“If everybody’s got the leading 10 slots in the world, you’re competing on brand and experience. So to get that right, to penetrate into a new market takes time and investment.”