Live88 appoints Simon Field as new Managing Director

Yolo Group’s Live88 brand has named Simon Field as its new Managing Director.

Formerly of Bally’s Interactive, Field has been tasked with aiding the iGaming brands international expansion ambitions.

“[Field’s] deep expertise in scaling global operations and his reputation for delivering record results make him the ideal leader to guide Live88 through its next phase,” explained Lara Falzon, CEO of Yolo’s B2B brands.

“Live88 is all about elevating the live casino experience and with Simon at the helm, we will continue to push the boundaries and exceed the expectations of our partners and players.”

Field brings significant experience after spending the last two years at Bally’s Interactive, where he helped to lead the launch of its live dealer studio in Rhode Island as Director of Live Casino Strategy and Development.

He has spent almost a decade working in senior leadership roles within iGaming, previously serving as the OnAir Entertainment’s CCO, Head of Commercial and Business Control at NetEnt and Commercial/Business Controller at Evolution Gaming.

“I’m delighted to join such a hard-working and creative team as we work towards a shared goal of delivering a new standard in premium live casino entertainment,” said Field on his new role.

“Live casino is most successful when it is bold, entertaining and high quality. Live88 has quickly established itself as a disruptor, with a clear vision for redefining the vertical.”