Play’n GO has claimed accreditation from the gaming regulator in the city of Buenos Aires, Argentina, LOTBA, expanding the company’s reach within the Latin America region.
One of the ‘first’ suppliers to be approved by the regulator in the market, Play’n GO is now able to offer ‘fully compliant’ casino content to operators licensed in the City of Buenos Aires along with those of the Province of Buenos Aires.
Sissel Weitzhandler, chief risk and compliance officer at Play’n GO, noted: “Our strategy remains to engage in every regulated jurisdiction with diligence and care. The speed at which Argentina is re-regulating is very positive and we are looking forward to supporting our partners as they enter this newly regulated and exciting marketplace.”
Along with titles such as Legacy of Dead, Contact and Reactoonz being on offer, players will also gain access to various themes and game types including Cat Wilde in the Eclipse of the Sun God and Viking Runecraft.
“Latin America is a really important market for us, and it’s fantastic to now be able to bring our content to the City of Buenos Aires’ three million inhabitants,” explained Magnus Olsson, global head of sales and account management at Play’n GO.
“But it isn’t just our content. We want to bring more to this new market. Our partners in Buenos Aires can expect the same premium service that we give to our customers anywhere else in the world – every single new game we produce will be certified and available for players on the day we promise, without delay or disruption.”
Play’n GO’s head of sales in Latin America, Cristian Acuna, highlighted that the speed of regulation within the City of Buenos Aires, means that operators from all over South and Central America would be watching closely while expressing his confidence that its ‘wide and varied’ portfolio of content would ‘resonate’ strongly with players.
He concluded: “Thanks to our experience in Latin America, we know that what players in Argentina enjoy will be different from players in Colombia, Peru or Mexico. Operators can’t take a ‘one-size fits all’ approach to Latin America, and we don’t either.
“We work closely with our partners throughout South and Central America to ensure they are offering the best entertainment to their players possible, and to help them grow their businesses too. And we can’t wait to get started in Buenos Aires.”