Playson seals portfolio deal with KTO to expand Brazil footprint

Playson has grown its presence in Brazil after securing a content partnership with the operator KTO.

Through the deal, Playson’s games portfolio will be integrated into the KTO platform via the Bragg HUB delivery solution.

Bart Lodder, who consulted on behalf of KTO, stated: “Playson’s exceptional portfolio is an excellent addition for our customers. Playson’s games are renowned for detailed graphics, exciting features, and player engagement potential.

“Through this integration, we are continuing to elevate the gaming experience for players in a highly competitive market.”

Cristhian Zito, Sales Manager at Playson, added: “We are thrilled to bring our industry-leading games to Brazilian players through KTO, extending our reach across this thriving market.

“We are confident that our content will resonate well with KTO’s audience and further strengthen our position in the region.”

Through the partnership with KTO, Playson further grows its footprint in the Brazilian iGaming market.

The supplier was granted permission by the Secretariat of Prizes and Bets last month to enter the country’s market and provide operators in the region with its content portfolio.

Tamas Kusztos, Chief Commercial Officer at Playson, said at the time: “We are delighted to have successfully entered the Brazilian market and look forward to building on our established LatAm reputation, with players across the region resonating strongly with our dynamic offering.

“It is credit to departments across the entire Playson team who worked tirelessly to make this entry possible. Now it is time to ensure Brazilian players have access to some of the very best iGaming content available on the market.”

A global content deal was also recently agreed between Playson and Light & Wonder, which will see the provider supply its games to Light & Wonder’s operator network across the UK, Canada and Latin America.