Reels.io has hit like on Vegangster’s social media-led engagement tool, ‘Scroll & Play’ lobby.
The tool presents players on Reels.io’s platform with a continuous video feed of autoplaying videos, which provide a preview of gameplay prior to launch.
According to Reels.io, since launching on the crypto casino, the function has increased the likelihood of players exploring new releases through the feed. Games featured in the feed are also being launched more often.
“There is almost no learning curve; the format feels familiar from the first scroll, which is why adoption on Reels.io happened so quickly. Scroll & Play fits naturally into how players already use digital content,” said Michael Oziransky, Chief Product Officer at Vegangster.
Alongside game discovery, the feed can also be used to display promotions and feature upcoming tournaments, in-casino events and limited-time campaigns.
The use of ‘Scroll & Play’ forms just one part of a broader collaboration between Reels.io and Vegangster. The crypto casino also utilises stories, which replace static text tutorials and lootboxes, which, like in video games, offer players randomised rewards to boost player engagement.