Slotsjudge has stepped into the ring with its latest sponsorship deal as its parent company, SEOBROTHERS, signed up Latvian boxer Jevgenijs ‘The Hurricane’ Aleksejevs.
Looking to increase brand visibility in the sporting world, The Hurricane will showcase Slotsjudge branding as he takes on French fighter Dimitri ‘Hussard’ Trenel in a Spanish middleweight division bout at the Holiday World Resort in Benalmádena, Spain, on August 5.
Pavel Alekseev, Head of Sales at SEOBROTHERS, stated: “We have built a network of online sportsbook and casino comparison sites that help sports fans and players find the best sites, odds and bonus offers in the market.
“We want to make more sports fans aware of our brands and what better way to do that than by joining forces with Jevgenijs ‘The Hurricane’ Aleksejevs as he continues to make his mark on the boxing world in Latvia, Spain and beyond.
“It’s going to be a great fight and we will be cheering on The Hurricane and hoping he can land that winning punch.”
Through the collaboration, SEOBROTHERS will hope to “build a deeper connection” with boxing fans to increase traffic for its “flagship site” – casino affiliate page Slotsjudge – as well as its other sites CasinoCanada, CasinoPortugal and MightyTips.
Aleksandra Andrishak, Editor-in-Chief at Slotsjudge, added: “Sponsoring the right athlete and event can have a major impact on brand awareness and customer acquisition, and this deal with The Hurricane will do just that.
“It’s deals such as this that have catapulted Slotsjudge and the other brands owned and managed by SEOBROTHERS into the stratosphere. Jevgenijs is in great form, and we are backing him for victory on the night.
“A victory will top off what is an important partnership for us, and we look forward to seeing more boxing fans come to Slotsjudge following the fight on Saturday night.”