Stakelogic has undergone a brand redesign in an attempt to ‘reflect’ the company’s ‘leading position’ in the market of online casino game providers.
Since its acquisition by Triple Bells in August 2018, Stakelogic has witnessed a ‘rapid growth’ in classic and video slots and an enhanced client base. By updating their values and aesthetics, Stakelogic plans to attract more users from across the globe.
Jake Agius, digital marketing manager at Stakelogic, said: “Since the acquisition of Stakelogic by Triple Bells, we have become a different company. We have taken a completely different view on game development and game distribution.
“Today we develop more games, whereby we are driven by innovation, and serve a much bigger client base. When we looked at our current brand and identity, we felt it didn’t reflect this.
“What’s more, while we want to engage online casino operators and make them aware of Stakelogic we also want to connect with players on a deeper level by promoting the Stakelogic brand name as opposed to marketing our games one-by-one.
“I believe the refreshed brand and new logo achieves this and will really help to drive awareness among operators and players alike.”
The development capacity has been increased by the launch of its Greenlogic Partner Program and the recent acquisition of several successful studios. Furthermore, Stakelogic strengthened its position for being one of the most innovative game developers in the industry, with features such as Super Stake and its newest in-game leaderboards.
Alongside the rebrand, Stakelogic has also been on an acquisition spree, taking over Smart&Applied and Hurricane Games earlier this month.