Slot provider Swintt has partnered with Vinnie Jones to develop a suite of casino games to be distributed across the igaming market via the ex-footballer and Hollywood star’s link with Easyodds.
The games are set to be Swintt’s first batch of branded titles which are said to focus on various elements of Vinnie Jones’ life and persona, with a percentage of the profits made from the game set to be donated to the Royal Brompton and Harefield Hospitals Charity.
David Flynn, CEO at Swintt, said: “Vinnie is a true British icon and globally renowned actor, having been successful in both sports and cinema, and we’re thrilled to be able to produce a suite of content around his image. His dedication to charity and philanthropic work is inspiring, making him a perfect celebrity for Swintt to work with.”
Jones, who won the 1988 FA Cup with the now defunct Wimbledon FC, went on to build a successful Hollywood career after his retirement and starred in numerous blockbuster films, including the X-Men franchise, Lock, Stock and Two Smoking Barrels and his latest movie release The Big Ugly.
The licensing agreement is delivered in partnership with Easyodds.com, an international sports betting odds and online casino comparison site that features Vinnie Jones as a regular contributor.
David da Silva, CEO at Easyodds, added: “We’ve been working with Vinnie Jones all year and enjoyed sharing his unique perspective and personality with our users on Easyodds.com. It’s been a privilege to bring Vinnie together with Swintt to create unique casino games that will be great fun to play whilst supporting a fantastic good cause.”
Jones is to make a special guest appearance at tomorrow’s SBC Awards 2020, which will be broadcast live from Stamford Bridge and has seen goalkeeping legend Petr Cech and sports broadcaster Kirsty Gallacher confirmed as hosts.