Aristocrat Gaming reveals initial NFL-branded slot title


Aristocrat Gaming has activated its multi-year partnership with the NFL after unveiling the collaboration’s initial slot title, NFL Super Bowl Jackpots

The slot signals the partnership’s debut land-based slot release following a licensing agreement formed in 2021, which aimed to ‘bring the largest sports brand in the U.S. to casino floors across the country’. 

Hector Fernandez, CEO of Aristocrat Gaming, stated: “Today, we are thrilled to debut the first look of the new NFL-licensed slot machines, which will provide an innovative entertainment experience for millions of NFL fans who enjoy the fun of casino gaming.”

“We are changing the game with this first-of-its-kind slot machine, offering fans the ability to customise the experience by selecting their favourite team in any casino they choose to play.”  

Hosted on casino floors via Aristocrat’s new King Max Cabinet, NFL Super Bowl Jackpots will give players the chance to win a progressive jackpot of $1m while implementing NFL-tailored features such as fan-favourite anthems that become audible during key gameplay moments.

Moreover, other games set to be released either later this year or in 2024 through the collaboration include Overtime Cash, Super Bowl Link, NFL Kickoff, Winning Drive and Rings of Victory.

“The unveiling of the first NFL-themed slot machines represents an opportunity to bring the League closer to our fans in a new area,” added Joe Ruggiero, SVP of Consumer Products at the NFL. 

“We have valued collaborating with Aristocrat to bring their vision and responsible gaming resources to fans during the 2023 NFL season and beyond.”