Pariplay has facilitated a move of US expansion for Konami Gaming, providing the latter’s online casino games to DraftKings’ New Jersey platform.
The DraftKings agreement follows on from Konami Gaming providing its product portfolio of online games inspired by “popular land-based” titles to Pariplay’s Fusion aggregation service.
Through the integration, DraftKings’ player base in the Garden State will gain access to a range of slot titles that are suggested to “push the limits of originality while providing quality in every detail”.
Shivan Patel, VP North America, Pariplay, stated: “Both DraftKings and Konami are iconic names both in North America and around the world. Connecting both parties to players is a very exciting moment for us.
“Konami’s heritage in the land-based sector plays very well with online players and with such a large audience to put its game in front of through DraftKings, the potential of this launch is huge.”
While the move sees DraftKings look to “significantly strengthen its gaming offering” in New Jersey, the deal follows a swathe of partnerships formed by NeoGames subsidiary Pariplay to both enhance and distribute the Fusion platform.
Most recently, Pariplay formed an alliance with established land-based supplier Zitro Digital, to integrate an assortment of bingo and slot titles from the latter’s online casino offering.