Lady Luck forms multiple exclusive release deals for Popeye slot

As the game’s launch date approaches, Lady Luck Games has announced a series of exclusive regional releases for its upcoming branded Popeye slot. 

Developed in collaboration with animation studio King Features Syndicate, Lady Luck’s Popeye will see the spinach-eating sailor hit the reels when the slot is released on April 20, 2023. 

In preparation for this launch date, the supplier has formed a number of agreements with online casino operators worldwide to release the game exclusively in regulated markets. 

These deals include partnerships with Danske Licens Spil to reach Danish players, Novibet to launch the game in Greece, Tipobet365 for a global release and White Hat Gaming for UK access.

Mads Jørgensen, Co-Founder and CEO of Lady Luck Games, commented: “We are excited to bring our captivating and immersive Popeye slot game to a global audience through these exclusive regional launches with leading brands in the industry. 

“We believe that our engaging gaming experience, combined with the strong market presence of these leading platforms, will be a winning combination for players worldwide.”

These distribution partnerships come shortly after Lady Luck agreed to a similar partnership with Betsson just last week, which also allowed the latter exclusive access to its inbound Popeye slot title.