Pariplay looks to strengthen Latin American foothold via Eyas Gaming

Latin America

Pariplay, a subsidiary of the NeoGames brand, has pursued a move of Brazilian expansion by forming a third-party content partnership with Eyas Gaming

Through the collaboration, Pariplay will provide the Gibraltar-based operator with a host of slot content from its Fusion aggregation platform, containing titles from supplier partners, as well as from in-house studio Wizard Games

While being backed by German conglomerate Gauselmann Group, Eyas has an established presence in Latin America, with licences for Argentina and Panama, as well as a “particularly strong footing” in Brazil. 

Andrew Maclean, VP of Sales at Pariplay, stated: “We’re thrilled to be partnering with Eyas Gaming, an operator in the industry with plenty of potential and many exciting plans in the pipeline.

“Their particular focus on Brazil and Latin America is important to us at Pariplay, as we seek to expand and strengthen our foothold in the region. We look forward to a successful future working alongside Eyas Gaming.”

Alongside Wizard Games slot titles such as Princess Celina and the Frog and recent release Book of Eternal Romance, Pariplay will offer the global operator a suite of retention and back-office conversion tools to “effectively enhance player value”. 

Jack Anthony, Head of Product at Eyas Gaming, added: “Pariplay has an extremely extensive offering of games, so we’re excited to be welcoming them to Eyas Gaming – we’re hitting the ground running with a massive selection for players to choose from.

“Their Fusion platform brings with it plenty of wonderful games from suppliers across the world, and with their Wizard Games portfolio to boot, we’re confident our players will embrace all that Pariplay has to offer.”