Pariplay – an aggregator and content provider by Aspire Global – has signed a deal to distribute its content with gaming platform, The Mill Adventure.
Via its Fusion platform, The Mill Adventure will be granted access to Pariplay’s proprietary titles as well as thousands of games from some of the industry’s leading studios.
Commenting on the partnership, Andrew Maclean, VP sales at Pariplay, said: “We are very excited to be partnering closely with The Mill Adventure. Their innovative use of the power of AI, automation, and flexibility in providing a complete gaming solution to their customers adds real value and we look forward to introducing our content to their players and growing our presence.”
Moreover, the Fusion platform is also packed with a range of conversion, retention and tool mechanics to help operators engage players, while The Mill Adventure provides a complete gaming platform, including licences and operations, for rapid deployment in the igaming space.
“By partnering with Pariplay we will gain access to an unparalleled number of games and proven content for both our own white label brands as well as our independent operators using our platform,” added Bjørnar Heggernes, head of casino at The Mill Adventure.
“Our integration with Pariplay is nearly complete and we look forward to launching the first brands with their own games and third-party content within this quarter.”