Pariplay strengthens roster via Reloaded exclusive partnership

Pariplay has inked an exclusive partnership with Reloaded Gaming as the NeoGames subsidiary strengthens its Ignite partner roster.

Pariplay has inked an exclusive partnership with Reloaded Gaming as the NeoGames subsidiary strengthens its Ignite partner roster. 

Under the terms of the deal, Reloaded Gaming’s catalogue of games will be supplied exclusively throughout North America via Pariplay’s Fusion platform. This portfolio will include classic Vegas-style slots, to modern and casual themes. 

Callum Harris, Director of Partnership at Pariplay, said: “As our presence in the United States continues to expand at a rapid rate, we are always on the lookout for games studios that can add a unique element to Pariplay’s Ignite programme offering.

“Reloaded Gaming’s wide-ranging slots catalogue contains every element that a player could wish for, from land-based classics to more modern feature-rich titles that have been proven to be successful in markets worldwide. 

“It is fantastic to have signed Reloaded as an Ignite partner on an exclusive basis and we look forward to entertaining players right across the US as we continue to grow together.”

Furthermore, as part of the agreement, the studio will now be able to create games through Pariplay’s turnley development framework and aims for a smooth entry into the US via the igaming supplier’s compliance services. 

Reloaded Gaming noted that its addition to the Ignite program “serves to significantly boost” the developer’s reach, while also adding to Pariplay’s offerings. 

Robert Skogh, CEO at Reloaded Gaming, noted: “The Ignite program provides us with a great opportunity to get our games in front of players across the United States, through Pariplay’s partnerships with a host of leading operators.

“We are excited to see how our dedicated approach in delivering entertaining mobile-first slots content resonates with players across regulated states. I am certain this unique deal will help to accelerate our growth significantly.”

Pariplay recently gained approval to become a supplier in Connecticut, adding to licences in Pennsylvania, Michigan, West Virginia and New Jersey. In addition, the company is live in Alberta and Ontario, Canada, and will soon be available in five other Canadian provinces.