Playson expands European footprint with Swiss market entry

Playson is set to debut in the Swiss market to reinforce its European ambitions after securing certification for its games portfolio & tools

Casino software developer Playson is set to debut in the Swiss market to reinforce its European ambitions after securing certification for its games portfolio and promo tools.

After successfully completing the ISO audit, Playson is set to begin integrating games with its new operator partners which are due to go live in the coming weeks.

“We are excited to be launching our games in the Swiss market,” noted Blanka Homor, sales director at Playson. “Entering Switzerland is an important milestone in our strategy to supply to all European regulated markets.

“We have partnered with leading brands who have extensive knowledge of this market, which will help enhance our position in this new region.”

Initially, players will be offered access to more than 22 games, including titles such as Book of Gold: Multichance, Buffalo Power: Hold and Win and Burning Wins: classic 5 lines. 

Furthermore, over the coming months, Playson is set to further enhance its offering with the release of more titles.

Swiss players will also benefit from the studio’s promotional tools such as Cash Blast – which distributes random cash prizes across promotional campaigns – as well as its network prize pool tournaments.