Pragmatic Play has deepened its presence in North America following a move to provide its igaming titles to bet365’s Ontario operations.
Through the deal, bet365 customers in the Canadian province will be able to play slots from the supplier’s product portfolio, including Sugar Rush and Gates of Olympus.
In addition, the brand’s live casino titles, such as Sweet Bonanza CandyLand and PowerUP Roulette, will become available, signalling Pragmatic Play’s live casino debut in the jurisdiction.
Irina Cornides, Chief Operating Officer at Pragmatic Play, explained: “Partnering with bet365 in Ontario is an exciting move for us at Pragmatic Play, as we continue to expand our reach in regulated markets across the world.”
“We’re delighted to enhance bet365’s offering in North America with some of the best games in the industry. As we are already live in Ontario with our award-winning range of slots, this deal brings even more of our premium content to players in the province.”
While the move sees Pragmatic Play target the Canadian market, the supplier recently bolstered its global distribution efforts by agreeing to integrate games into Reevo’s aggregation service.
A bet365 spokesperson added: “We are proud to extend our partnership with Pragmatic Play into the Ontario market. Its combination of award-winning innovative slots and live games perfectly fit bet365’s games product, and will be a welcome addition for our Ontario customers.”