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Rollbit, an online cryptocurrency casino, has formed an alliance with Grace Media to bolster its expansion efforts in the UK market.

The white-label agreement accelerates the continued growth of Rollbit as it looks to tap into new markets and audiences. 

Charlie Noble, COO at Grace Media, commented on the deal: “We are absolutely delighted to be the UK gaming partner of Rollbit. Their ambition and mindset aligns perfectly with our belief in delivering a safe place for the user to experience an entertaining product. This partnership perfectly illustrates the strength and versatility of our solutions, and we’ll be working closely with Rollbit to ensure future success in the UK.”

A spokesperson at Rollbit revealed that upon deciding the firm wanted to bring its services to players in the UK, it needed a trusted, solutions-driven partner to work alongside. 

Elevating the launch, Rollbit also recently confirmed that it will be the official front-of-shirt partner of Premier League team Southampton FC for the 2024/25 season.

It’s a partnership that extends Rollbit’s presence in the sporting world, having previously secured a similar agreement with Seria A football club Napoli as well as FaZe Clan, one of the world’s biggest esports gaming teams, underlining the expansiveness of the firm’s portfolio.

Sam Norman, Head of Partnerships for Rollbit, stated on the deal: “Rollbit is delighted to announce its latest partnership with Southampton FC following on from their incredible win in the playoff final.

“We feel Southampton is the perfect club to embark on this journey with as we look to continue to expand our presence globally with one of the Premier League’s most respected teams. 

“We believe in the vision of the club that embodies our commitment to innovation and excellence and look forward to cheering on with Saints fans everywhere in this exciting next chapter for Southampton.”