RSI to oversee Bragg Gaming content launch in New Jersey

Bragg Gaming Group has extended a collaboration with Rush Street Interactive, releasing the former’s Atomic Slot Lab content in New Jersey via the latter’s platform.

Exclusive content from Bragg’s proprietary studio will be made available to RSI’s Betrivers customers in the Garden State, following the first launch of the provider’s Remote Games Server technology in the region.

Lara Falzon, President and Chief Operating Officer for Bragg Gaming Group, commented: “We already see strong demand for our games in New Jersey, where our Wild Streak Gaming and Spin Games studios have been live for several years. 

“Now, this rollout of our new RGS technology in the market with RSI’s BetRivers brand unlocks our rich new U.S. content roadmap to a new group of players.

“We are pleased to extend our long-standing partnership with Rush Street Interactive whose well-established brands and broad reach make it the perfect partner for us as we set out to further grow our presence in North America and introduce our premium content to local audiences.”

This deployment will allow further titles from Bragg’s U.S. roadmap to go live, including more games from proprietary studios Atomic Slot Lab and Indigo Magic, as well as exclusive content from Galaxy Gaming, Bluberi and Incredible Technologies. 

Additionally, next year’s titles from Bragg’s recently announced partner studios, Sega Sammy Creation, King Show Games and Gaming Art, will be rolled out in the East Coast state. 

Richard Schwartz, Chief Executive Officer at Rush Street Interactive, added: “From our experience of working with Bragg in a number of markets, we know that its slot content is of the highest quality and resonates well with our players. 

“We are pleased to launch the portfolio in New Jersey at to further enhance and strengthen our partnership and bring our BetRivers customers more best-in-class casino content.”

This deal with RSI continues a partnership between the two entities targeting North America, with Bragg launching its RGS technology and content in Ontario via the operator earlier this year.