RubyPlay has reinforced its position in the Dutch gaming market by agreeing to a content partnership with online casino operator 711.nl.
Tapping into another corner of the Netherlands’ player base, RubyPlay has enhanced the visibility of its slot content across the nation as its portfolio of igaming content becomes available on 711’s online platform.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, stated: “We are thrilled to partner with 711.nl and further strengthen our presence in the Dutch market. This collaboration allows us to bring our innovative games to a wider audience, providing even more players with the chance to experience the excitement of our premium portfolio.
“As we continue to grow in regulated markets, we look forward to delivering high-quality entertainment and enhancing the gaming experience for players in the Netherlands.”
RubyPlay’s recent release Gummy Giga Match will reach further players as a result of the deal, in addition to the studio’s established slot titles such as Diamond Explosion 7s and Mayan Cache.
Gilles De Backer, Chief Commercial Officer at 711, added: “RubyPlay is a great addition to our platform, and we’re excited to finally bring their games to our players in the safe and responsible environment we provide at 711. We’re confident our players will enjoy their games as much as we do.”
Although this deal sees the Malta-based studio expand its presence across Europe, RubyPlay recently enhanced its position in the Latin American market by forming a Peruvian deal with Apuesta Total.