Soft2Bet has continued its focus on localised launches with the unveiling of its Zinx platform designed for players in Romania.
The new platform combines Soft2Bet’s live casino content with its sports betting offering. According to the company, Zinx is designed to meet a preference for ‘variety, speed and clarity’ among players in Romania.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, commented: “With Zinx, we are bringing an incredibly competitive and relevant digital product to Romania, perfectly balancing thrilling, electric gameplay with safe and transparent operations.”
Zinx has a dark backdrop with ‘electric blue and kinetic purple gradients’, which Soft2bet says signals speed, focus and modern digital power.
The platform also features the title character Zinx, an animated dragon that guides users of the platform.
Contained within Zinx is the MEGA Round, part of Soft2Bet’s wider MEGA gamification engine. MEGA Round is a custom prize wheel that lets players earn spins through deposits, with randomised prizes adding a reward to normal gameplay.
“Our powerful dragon mascot and the innovative MEGA Round gamification engine help define the Zinx experience across both casino and sports betting,” added Zuckerberg.
“We are confident Zinx will set a new benchmark for Romanian players seeking a modern, diverse and secure entertainment platform.”
Earlier this month, Soft2Bet launched Betoro in Denmark. Similar to Zinx, the platform offers both sports betting and casino, and has been designed to provide a localised experience for players in Denmark.