Wizard Games, a supplier working under the NeoGames banner, has formed an alliance with the Atlantic Lottery, signalling its debut in Canada’s Atlantic provinces.
Extending its reach in North America, Wizard Games will access audiences in the four Atlantic provinces of New Brunswick, Newfoundland and Labrador, Nova Scotia and Prince Edward Island.
Owned by governments in all four regions, Atlantic Lottery will host Wizard Games’ complete range of slot titles to the provinces’ players, including Spirit of Mustang and Flamin’ 7’s, which are suggested to be ‘highly popular’ in Canada.
Michael MacKinnon, VP, Product at Atlantic Lottery, stated: “We’re delighted to have gone live with Wizard Games’ content offering players in the region an exciting array of forward-thinking, engaging titles to discover and enjoy.
“We look forward to providing a wealth of fantastic games to our customers and to a successful partnership with the studio.”
While Wizard Games hopes the deal will help the supplier ‘become a major force in the Canadian online gaming markets’, its slot titles will become available to AL players through Pariplay’s Fusion aggregation platform.
Benedict McDonagh, Managing Director at Wizard Games, explained: “At Wizard Games, we strive to keep raising the bar and entertaining players across the world, so we’re happy to be able to provide our content to Atlantic Canadian players.
We’ve already seen considerable success in North America and Canada, so we’re excited to see where this partnership leads.”
Meanwhile, in operating an online casino for the four Atlantic provinces, Atlantic Lottery returns 100 per cent of its profit to the Atlantic regions and their respective governments.
Shivan Patel, VP of North America at Pariplay, added: “Canada is an important market for us, so we’re thrilled to have completed our integration with Atlantic Lottery. Our market-leading offerings of in-house content are sure to excite players in Atlantic Canada.”