Yggdrasil has pinpointed Belarus as its latest destination for expansion by securing its debut in the nation via an agreement with “well-established” operator Fonbet.
Under the terms of the agreement, Yggdrasil’s catalogue of in-house content will become available to Belarussian players for the first time, in addition to the studio’s roster of third-party content curated through the YGG Masters program.
This will see slots developed by other studios in collaboration with Yggdrasil offered to Fonbet’s players, including 4ThePlayer, Peter & Sons, AvatarUX. ReelPlay, HungryBear Gaming and Reflex Gaming.
Jose Simon, Commercial Director at Yggdrasil, stated: “Having the right partner to help smooth a market debut is crucial and we are thrilled to be collaborating with Fonbet as we introduce our content to Belarusian players.
“With a large customer base and a well-established brand, we will hit the ground running with Fonbet as we bring our exciting product offering to another market.”
Yggdrasil’s latest integration deal will increase the visibility of its proprietary slot content, providing Fonbet’s players with access to titles such as Vikings Go Berzerk and Raptor DoubleMax.
Denis Zlotnikov, Business Development Manager at Fonbet, added: “We are very excited to be the first operator to launch Yggdrasil’s game in Belarus, especially with their proven track-record in Europe.
“With such a large portfolio of popular titles, our players will have access to exceptional gaming experiences and great entertainment.”