Incentive Games has expanded its collaboration with bet365 to launch Prize Matcher, the latest daily free-to-play game to be added to the operator’s online casino platform.
Launched exclusively via bet365’s sports betting and online casino platform, the game will be available across several jurisdictions as players gain the chance to win an array of prizes.
Every day, three tiles are revealed by players, each offering one of many symbols that correlate to prizes that can be claimed if a certain number of symbols are collected. The game grid will reset every Monday at 5pm.
Prizes that can be claimed by matching identical symbols include free spins, golden chips to be used on live casino products and free bet credits for sports betting.
Additionally, players can reveal a diamond symbol that immediately awards five free spins, with no symbol matching required.
A representative from bet365 stated: “Yet again Incentive Games have delivered a brilliant free-to-play product for bet365. With customers able to uncover matching symbols and win free spins, golden chips or free bet credits, Prize Matcher becomes a welcome addition to our bet365 Games product platform.”
The game builds on an ongoing partnership between the two firms, having collaborated on several similar projects in recent years.
Ahead of the EURO 2024 championships earlier this year, Incentive Games produced another free-to-play game tailored to the football competition.
Amy O’Donnell, Head of Product at Incentive Games, added: “We are incredibly proud of the work that has gone into creating this new bet365 Games product. Prize Matcher is a premium free-to-play game and is a testament to the years-strong partnership between Incentive Games and bet365.
“The game’s new features not only enhance player engagement but also provide bet365 with a versatile tool for customer retention and cross-selling within their gaming portfolio.”