Lady Luck looks forward to ‘fruitful cooperation’ via iSoftBet alliance

Lady Luck Games has inked a comprehensive agreement with IGT PlayDigital’s iSoftBet to gain access to the Swedish studio’s catalogue.
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Lady Luck Games has inked a comprehensive agreement with IGT PlayDigital’s iSoftBet to gain access to the Swedish studio’s catalogue. 

Under the terms of the deal, iSoftBet’s operator network will be able to experience Lady Luck’s portfolio of games including Beetle Bailey, The Treasures of Tizoc, Valholl: Wild Hammers, Madame Clues and Mr. Alchemister. 

Mads Jørgensen, Co-Founder and Chief Executive Officer of Lady Luck Games, commented: “We are thrilled to announce our new collaboration with iSoftBet.

“It boasts one of the industry’s biggest aggregation platforms, as well as access to numerous key regulated markets. We look forward to a fruitful cooperation.”

The inclusion of Lady Luck Games’ catalogue onto the iSoftBet platform will see it join more than 8,000 third-party titles from more than 70 industry suppliers. 

“Lady Luck Games has quickly established itself as an incredibly exciting provider of immersive slots content, and we’re proud to be able to add their products to our aggregation offering,” stated Lars Kollind, Head of Business Development at iSoftBet.

“It’s an exciting moment for both parties, and we can’t wait to see what we can achieve together.”

Earlier this week, Lady Luck Games’ Julian Borg-Barthet and Dorota Gruszka joined CasinoBeats’ Senior Journalist, James Ross, in the most recent Beyond the Reels to delve into Beetle Bailey.