Peter & Sons partners with Rootz for enhanced slot visibility

Deal
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Peter & Sons has signed a multi-territorial deal with Rootz to reach the operator group’s player bases across Malta and Ontario-licensed markets. 

The collaboration will take Peter & Sons’ collection of proprietary slot releases live on five Rootz brands – Wildz, Caxino, Wheelz, Spinz and Chipz – in jurisdictions licensed via the Malta Gaming Authority and iGaming Ontario. 

Rootz will utilise the deal to offer its players slots developed by the supplier, including Peter Hunter, Sands of Destiny, Gunpowder, Animafia and the studio’s most recent release, Mutagenes

Sam Brown, CEO of Rootz, commented: “Peter & Sons brings something new and fresh to the slots space which players love. Integrating their games into our portfolio aligns perfectly with our strategy to offer diverse and high-quality gaming options to our users. 

“We look forward to a successful partnership and are excited to see how our players respond to these new additions.”

The deal adds to a busy period for Peter & Sons as the slot supplier continues to bolster its presence on a global scale. Last month, the supplier formed an alliance with Dot Connections to offer slots to the aggregator’s operator partners in Asia and Latin America. 

“We are excited to partner with Rootz and extend our presence in the MGA and Ontario licensed markets,” added Yann Bautista, Commercial Director of Peter & Sons, praising the latest partnership. 

“This collaboration allows us to bring our creative and engaging games to a larger audience, and we are confident that players will love the unique experiences our games offer.”