Igaming supplier Pragmatic Play has extended the reach of its live casino content to Switzerland via a partnership extension with Grand Casino Luzern.
Bringing the supplier’s live casino content to a Swiss audience for the first time, the move will see Pragmatic Play host game show titles such as Sweet Bonanza CandyLand, PowerUP Roulette and Boom City on the operator’s online division’s casino platform, mycasino.
Irina Cornides, Chief Operating Officer at Pragmatic Play, stated: “Grand Casino Luzern is a trusted and respected name in Switzerland, where Pragmatic Play’s extensive slots portfolio is already widely available.
“We are delighted to extend our presence in this growing market with the introduction of our popular Live Casino games.”
Additionally, the further collaboration will see Pragmatic Play’s classic casino table games integrated into the mycasino lobby, including Roulette, Baccarat and Blackjack releases.
Wolfgang Bliem, CEO at Grand Casino Luzern, added: “We’ve seen the popularity of Pragmatic Play slots since we initially began our partnership last year and therefore had no hesitation in extending the agreement to cover its incredible Live Casino selection as well.
“It’s been a pleasure working with its team to ensure a smooth rollout.”
While Pragmatic Play will use this move to deepen its online presence in Switzerland, the supplier recently targeted expansion in North America as it formed an Ontario-focused partnership with bet365.