Pragmatic Play has set sights on Romanian expansion after agreeing to supply a host of live casino content to Superbet.
Under the terms of the deal, the online casino’s Romanian players will gain access to Pragmatic Play’s catalogue of live casino titles, with table games such as Roulette and Blackjack alongside game show titles Sweet Bonanza CandyLand and Snakes & Ladders Live.
The recent agreement builds on an existing partnership between the two entities, which previously saw the provider’s slot and bingo releases integrated into Superbet’s Romanian platform.
Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “We’ve seen incredible success with Superbet thus far and we’re delighted to be adding some of our best live casino content to the platform.
“Players in Romania continue to embrace Pragmatic Play games, and we are thrilled to be launching custom branded Roulette and Blackjack tables tailor-made especially for Superbet and its players to enjoy.”
Pragmatic Play’s live casino content includes customisable branding that allows operators “full control over the game’s look and feel’ through a range of “cutting-edge” technologies.
“Pragmatic Play is one of the most well-known providers out there, so we’re excited to be going live with even more of its incredible games,” added Nicholas Yu, Head of Gaming and Live Casino at Superbet.
“Our players always come back to Pragmatic Play releases due to their replayability and engaging gameplay, so we hope to see similar results as a result of this expanded partnership.”
The move continues a busy summer period of expansion for the supplier, which recently enhanced its position in Latin America following another partnership extension with Betsson.