BGaming has increased the exposure of its slot releases in the Brazilian market, preparing for the nation’s upcoming regulated market launch by partnering with Cometa Gaming.
Under the terms of the agreement, BGaming has initially launched its full roster of igaming content with Cometa Gaming’s online casino and sports betting brand Br4bet, allowing the studio to gain Brazilian growth ahead of the market’s regulation in January 2025.
Gian Carlo Ferrini, Sales Manager at BGaming, commented: “Partnering with Cometa Gaming is a major move for BGaming, enabling us to broaden the reach of our award-winning content to LatAm players across its multiple brands.
“So far, we have enjoyed early success with Br4bet and look forward to launching with Cometa Gaming’s other casino sites in the future.”
Br4bet players based in Brazil will benefit from the partnership by gaining access to BGaming’s portfolio of slots and instant games, offering titles such as Fruit Million, Burning Chilli X and Space XY.
“BGaming continues to break new ground in Brazil and we are delighted to have them live on Br4bet,” said Thomaz Campos, COO at Cometa Gaming.
“Their games will help us achieve our goal of delivering the most appealing and forward-thinking content to players, as we both work towards a shared commitment to excellence.”
One game that could perform well with Br4bet players is BGaming’s recent Snoop Dogg Dollars title, a slot featuring the world-famous hip hop icon as the studio’s first-ever celebrity-branded title.
Marina Ostrovtsova, CEO of BGaming, confirmed the Maltese-based provider’s plans for additional branded slots in a recent interview at SBC Summit in Lisbon.
She said: “We are planning, of course, to further collaborate with influencers and streamers that align with our vision. For instance, at the moment, we are doing a collaboration with Kick, which should be a blast.
“We are definitely planning to develop further and be able to produce the products that will be a match to all the player’s preferences. We are deeply involved with understanding players.”